⚡ Business improvement, not just websites

Save time, save money,
win more customers.

We help independent businesses work better — building websites, cutting unnecessary costs, and automating the admin that eats your week. No fixed packages, no corporate price tag — we work with whatever budget you've got, however you'd rather pay.

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More Customers

Turn your online presence into a sales tool, not just a shopfront.

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Lower Costs

Replace unnecessary subscriptions and manual processes with one system you own.

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Less Admin

Automate the repetitive tasks that quietly eat into your week.

Trusted by local businesses & clubs. Live websites built by Dealo:
The real question

Where are you losing money?

You didn't wake up wanting a website. You woke up wondering why you're so busy but not making enough. Here's where that usually comes from.

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No Website? You're Missing Customers

Customers search online before they buy. Without a proper website, people can't find you, don't quite trust you, and enquiries go to whoever they find first — usually a competitor.

  • Professional, mobile-friendly website
  • A proper Google presence
  • Enquiry forms & booking options
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Have a Website? Is It Working Hard Enough?

Most businesses already have something — the real question is whether it's actually bringing customers in, or just sitting there.

  • Is it generating enquiries?
  • Is it mobile-friendly & fast?
  • Is it easy to contact or book with you?
  • Are you overpaying for hosting or a website package?
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Paying Too Much for Software?

Booking systems, registration platforms, forms, CRMs, email tools — and hosting. Some firms quietly overcharge for basic hosting too, small monthly fees that add up to real money over a year, often without anyone noticing.

  • One system, not four separate subscriptions
  • You own it — no vendor lock-in
  • Built around what you actually need
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Spending Too Much Time on Admin?

Replying to enquiries, chasing payments, filling out the same paperwork — hours disappear every week that could be spent running the business.

  • Automated enquiries, bookings & reminders
  • Forms, emails & payments handled for you
  • A proper record of every customer
See it for yourself

How much could you save?

Answer a few quick questions and get a rough idea of what could be freed up for your business — in money, and in time.

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Fill in the fields and hit calculate to see your estimate.

Estimated savings opportunity
£0
Potential hosting saving £0/yr
Potential software saving £0/yr
Admin time freed up £0/yr

A rough guide, not a fixed quote. We'd still charge something for hosting or support, so this assumes roughly half of your current hosting & software costs could realistically be saved, and that most — not all — of your admin time could be freed up.

Get Your Free Business Review →
Who's behind Dealo

20 years inside one of the world's most technologically advanced companies

Dealo is run by Dean, whose day job was leading software testing and quality for a global technology company operating at massive scale — helping shape automation strategy, engineering standards and modern ways of working for platforms used by millions.

Dealo brings that same standard to independent businesses: the same eye for what's actually broken, the same rigour for how it gets fixed — without the overhead or cost of a large agency.

20+ years In software testing & quality, at enterprise scale
Automation-first Using the same tools and testing rigour that global tech platforms rely on
Hands-on Every build designed, coded and deployed personally
What we build

Websites & automation for independent businesses

A proper website, and the manual processes behind it automated away — payments, bookings, sign-ups, whatever's eating your time. Built around your business, whatever that business is.

Business Websites

A custom site for whatever you do, built around how you actually work — not squeezed into a theme. Stuck on what it should even look like? We'll guide the design from scratch.

  • Custom design from your branding
  • Built to fit your business, not a template
  • Hosting, updates & ongoing maintenance
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Process Automation

Spreadsheets, paper forms & bank transfers replaced with a system that runs itself — spotted and fixed by someone who tests software for a living.

  • Online payments & bookings, no manual reconciliation
  • Admin dashboards showing everything in one place
  • Built from real-world testing & automation experience
Run a grassroots football club?

We've got a dedicated page for club websites, tournament software and player recruitment — built specifically around how grassroots clubs run.

See our football page →
How it works

Three steps, start to finish

01

Chat & brief

A quick conversation about your business, what you need, and what's not working currently.

02

Plan & build

Whether it's a new website, an automated system, or fixing what's already costing you — we build it around you, with regular check-ins as it comes together. Not sure exactly what you need? That's exactly where we help most.

03

Launch & support

Live, working, and kept up to date — so you can focus on running the business, not managing the tech.

Business Systems

From manual chaos to one system that runs itself

This is the same pattern whatever the business — replace paper, spreadsheets and back-and-forth messages with one online system built around how you actually work.

Real client — grassroots football club

From paper forms to one live system

Before
  • Paper registration forms
  • Manual bank transfer payments
  • Spreadsheet tracking by hand
After
  • Online registration & secure card payments
  • Automatic confirmation emails
  • Live dashboard by week, age group & income

Result: hours of manual reconciliation per camp reduced to a glance at a dashboard.

Example scenario — independent tradesperson

How it could work for a trade business

Before
  • Enquiries scattered across WhatsApp
  • Paper quotes, easy to lose
  • Bookings kept in a diary
After
  • One enquiry form on your own site
  • A proper customer record, not scattered chats
  • Automatic follow-ups, nothing forgotten

Illustrative example — this shows the approach, it isn't a completed project.

Want to see it live?

All of this is proven in grassroots football — a full club website, tournament software running live festivals, and a player recruitment platform.

See our football page →
Pricing

No price list — we work around your budget

A brochure site, a booking system, and automating a manual process all cost different amounts, for different reasons. We're a small, local operation ourselves — not a big agency with a rate card — so we'd rather have an honest conversation about your budget than force you into a package that doesn't fit.

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Websites

Cost comes down to how much custom design and functionality you need — from a straightforward site through to one with bookings, payments or a members' area.

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Process Automation

Depends entirely on what's being automated. We'll review what you're doing manually today — forms, spreadsheets, payments — and quote against that specifically.

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Ongoing Support

Hosting, updates and maintenance can be a one-off build with occasional support, or a small monthly retainer if you'd rather it was all handled for you.

However suits you

A few ways to pay, so it fits your cash flow

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Pay Upfront

One-off cost, nothing ongoing beyond optional hosting & support.

Split It

A lower upfront cost, plus a small monthly amount after.

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Spread It

Little to nothing upfront, a slightly higher monthly amount instead.

Ready for your Free Business Review?

A no-obligation chat about where you're losing time and money, and what it'd realistically cost to fix — whichever way suits you to get in touch.

Or call 07813 689645